SELLING THE DREAM (Penguin Books), News (Hamilton Huskies)

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Jul 15, 2013 | admin | 3173 views

Ken Campbell
with Jim Parcels

Drawing on decades of combined experience in hockey at all levels; Ken Campbell and Jim Parcels pull back the curtain on hockey to show just how far our national game has strayed from its roots.

What they reveal is a system driven by unrealistic expectations of a financial windfall, where minor-hockey fees and new sticks for kids are deemed “investments”— and where there is no shortage of entrepreneurs more than happy to take money from starry-eyed parents.

Always informative, often shocking, Selling the Dream is not only a guidebook for legions of hockey parents across the country, it’s a defence of the game we all love, and of childhood itself.

SELLING THE DREAM (Penguin Books) is a must read for any Hockey Parent, Coach, Administrator or Hockey Fan as it lays out the game as it is organized and delivered today. It uses current scenarios and numbers to paint a picture of our modern game, not necessarily as an expose, but as a well researched and presented reality. It doesn’t try and determine right or wrong or point any fingers, it just lays out the facts, you decide, and hopefully after reading this book it will be a more informed decision.

To read a review by Robin Short of the St. John’s Telegram click here.

Click here to watch an in studio interview(20 Mins) with the author Ken Campbell and Jian Ghomeshi on Blip TV

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